Closer than you can imagine.

A response to COVID-19: EdgeProp Plus is a campaign that I conceptualised for an initiative that makes showflat viewing accessible for all from the comfort of their own home. Primarily using constellations, line art and the tagline “Closer than you can imagine.”, it is an expression of how the experience is brought right to you.

A series of print ads, digital banners, videos, landing pages as well as out-of-home ads in the form of bus wraps were designed for this campaign.

Art direction, Design and Illustrations, 2020.